Whether your business is a restaurant, entertainment program producer or local business, review request cards help you to get more customer reviews on Google and other online platforms. By incentivizing customers to leave a review with a gift card, you can create a powerful marketing tool that drives more traffic and grows your business.
While incentivizing reviews with gift cards may violate other websites’ terms of service, it is generally legal as long as you disclose that the review or testimonial was provided in exchange for a gift card. The Federal Trade Commission (FTC) outlines rules regarding incentivized reviews and testimonials.
When to Use a Review Request Card
In order to be effective, your review requests should be sent at the right time. Too early, and your buyers will likely have questions and concerns; too late, and they might have forgotten their initial impressions or be frustrated with the product or service. It is best to send your review requests a few weeks after your buyers’ purchase or when the software implementation phase has finished.
With our review card, you can make it easier for your customers to provide an online review with a bespoke short link and a memorable custom QR code that’s printed on the card. They can simply scan the QR code with their phone or type in the short link to submit their online review on any device within seconds. Automating the review request and submission process with Boast can help you to reach out to your buyers at the right time, and increase the number of 5 star reviews that you receive.