If you've spent any time on TikTok in the past year, chances are you've seen a video where an impending disaster is about to unfold or a reaction shot is being filmed. Those videos are usually accompanied by the same musical cue that plays over and over again: "Oh no, oh no." You may have assumed it's a song from rapper Capone or a single from Kreepa, but the reality is a little more interesting. The song in question is actually a sample from the 1964 girl group classic "Remember (Walking in the Sand)."
It's been given new life by TikTok creators who lay the track over moments where things are about to go wrong or have just gone wrong. The trend has even caught the attention of chef Gordon Ramsay who used it in a prank video for his daughter.
The #OhNo trend first popped up in early September with gaming videos that depicted the moment just before a sniper shot lands. The video would freeze just as the sound of Capone's "Oh No" played and the words, "oh no," were sung.
From there, the trend grew to include reactions to social or professional red flags as well as hilarious pratfalls. But there's also an underlying message that the trend carries: to not give up, no matter what. It's a message that has resonated with many who have seen the videos. And as the popularity of the song grows, it's likely that the number of videos featuring this theme will continue to grow as well.