When Pokemon Go launched this summer, it quickly became a global phenomenon. People were walking everywhere, filling out their Pokedex and catching virtual Pokemon in real-life locations. The augmented reality app broke Apple App Store records and saw users on average take 26% more steps on days they were playing. It was only a matter of time before restaurants, stores and other companies got in on the trend, too.
Starbucks (SBUX) has teamed up with Niantic, the company behind Pokemon Go, to release a special Frappuccino — a frozen Raspberry and Blackberry-flavored version of its Vanilla Bean Frappuccino blended drink. The drink is available for a limited time only and will be featured at approximately 7,800 of the company’s stores that have been integrated into Pokemon Go as PokeStops or Gyms.
The Pokemon GO Frappuccino is a tall, 12-ounce beverage that consists of a Vanilla Bean Frappuccino blended with raspberry syrup and freeze dried whole blackberries then topped with whipped cream. The drink is not listed on Starbucks’ menu, but players can order it by tapping on the corresponding location in the game.
The drink is made with high-sugar ingredients and has a total of 450 calories in a Grande size. It also contains 64 grams of carbohydrates and 4 percent of protein. The Frappuccino is not available at all locations, and it can be ordered year round as long as the ingredients are in stock. However, like any Starbucks Secret Menu beverage, it is not permanent, and will eventually be replaced by a different Frappuccino.