Unprecedented Book Review

May 27, 2023
David Sunnyside

Unprecedented is a remarkable collection of exclusive first-person stories on leadership during the COVID-19 pandemic from 30 chief executives at iconic Canadian companies. From nursing homes to grocery stores, airlines to shopping malls, these are unforgettable stories with valuable lessons on crisis management.

In a time when common sense human survival is increasingly becoming an existential threat in the White House, this book will inspire readers with both hope and despair. Honest brokers of factual scientific information, authors Carter and Woodworth expose for readers the moral and intellectual bankruptcy of Big Oil’s glory days by naming and shaming fossil fuel deniers (as well as their aiders and abettors bankers, politicians, shareholders and media).

With a foreword from Dr. James Hansen, a Nobel Prize winning scientist and pioneering climate-prophet, this book is sure to appeal to environmental and science enthusiasts of all stripes. With their names spelled out and exposed in the most transparent manner possible, these writers take no prisoners as they name-call-and-shame corporate villains and hydrocarbon-trafficking lobbyists across the globe.

The book offers the reader a unique perspective on the global challenges we face through an array of personal essays that blend struggle and achievement with fear, humour, and compassion. At their heart these stories are about overcoming adversity, a theme that resonates with managers, professionals, entrepreneurs and students of business.

David Sunnyside
Co-founder of Urban Splatter • Digital Marketer • Engineer • Meditator
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